by OnShelf | Oct 12, 2016 | Articles, News
Customer experience (CX) is a phrase readily used in sales and marketing circles in 2016. Although the in store environment is critical to the sale, Customer Experience encompasses more than just the experience at point of sale and its importance for your business....
by OnShelf | Sep 20, 2016 | Media Releases
Video marketing has come a long way, and there are many inexpensive ways to collate footage and images for some sort of advertising. OnShelf Pharma has introduced Green Screen Technology to the company, opening a doorway into the world of video marketing. With the...
by OnShelf | Sep 16, 2016 | Articles, News
How to ensure your brand succeeds in a tough retail landscape: The South African economy is characterised by volatility, unemployment and political uncertainty. The slowing down of the economy had a negative effect on employment, interest rates, inflation and GDP. The...
by OnShelf | Aug 3, 2016 | Media Releases
ALMO is the abbreviation for African Language Market Operations. ALMO is a division of OnShelf Pharma and operates as part of the organization. An opportunity was identified in late 2015 to service the existing pharmacy business in the Informal market. This includes...
by OnShelf | Aug 1, 2016 | Articles, News
The Push Pull Marketing Strategy is a marketing approach that combines both push and pull marketing tactics to create a comprehensive marketing campaign. Although we like to think of ourselves as rational beings, psychology says otherwise. The average person makes 35...
